President’s message

Pink in the City started as a single event in 2006. My young son decided that he wanted to shave his head in support of Breast Cancer patients. That event created an awareness about Breast Cancer in the community …


In 2006 while driving to school with his mother an 11 year old Lawrence Vourtzoumis heard an advertisement on the radio requesting volunteers to shave their heads as a demonstration of solidarity for those who had lost their hair due to chemo treatments for breast cancer.


Our history

Our Committee Members

When Pink in the City began with a young Lawrence Vourtzoumis shaving his head the goal was twofold; to raise funds to donate to breast cancer and to demonstrate that even one little boy could make a difference. Now students in many schools are involved with our cause.

Find out how your school can get involved

Model the way

Meet our Pink in the City Ambassadors!
In the spring of 2017, we wanted to celebrate the strength and courage of breast cancer survivors so we invited 8 women to be primped and pampered, and to walk down the carpet of our first Pink Carpet event.



Born in a small town in northern Quebec, I was raised by a strong willed French Canadian mother and a conservative islander from PEI. The last of 5 children, I made a lot of noise to be noticed and still carry that spirit today. Coming from a large family, friends and relations are pivotal in my life.


Helen’s bio